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Designing a Website for Local SEO
Introduction Local SEO is crucial for small businesses because it helps them to increase visibility and attract customers within their local area. By optimizing their website and online presence for local search, small businesses can appear higher in search results...
10 Things a Website Designer Should Do To Create a Business Website for a Client
Introduction Creating a business website for a customer is a complex process that involves many different steps. A website designer should take a strategic and user-centred approach to design and development to ensure that the website meets the customer's business...
Building a Website That Reflects Your Brand’s Unique Story
Introduction In today's digital age, having a website is essential for any business. It's not only a way to reach potential customers, but it also serves as a reflection of your brand and its values. A well-designed website can help establish trust and credibility...
19 E-commerce Testing Strategies
Effective e-commerce testing is a crucial part of ensuring the success of an online store. With the increasing reliance on online shopping, it is more important than ever to ensure that an e-commerce site is functioning properly and providing a positive experience for...
Which Social Media Platform Should My Business Be On?
One of the main causes of a failed social strategy is prioritizing the wrong social media platforms. It’s an understandable mistake to make—social media is fickle, and staying on top of the new channels, trends, and current best practices takes a lot of time and...
Installing HTML Email Signatures in Microsoft Outlook 2016
Email Signatures and how to Install Them If you have HTML or PSD email signatures templates that you have obtained or created your own, here is how to install it in Microsoft Outlook 2016: Step 1: Add a New Placeholder Signature There are two ways of...
On-Page vs Off-Page SEO: What’s the Difference?
Your search engine optimization strategy can be divided into two different categories: on-page SEO and off-page SEO. Both are crucial to the success of an SEO campaign, but they're on completely different sides of the fence when it comes to improving your search...
Flyer Design
You might say that flyers are the “Swiss army knife” of print design. They can be anything — advertisements, announcements, invitations — and take on a variety of shapes and sizes of flyer designs. They’re blank canvases waiting for a creative purpose. Maybe that...
Top Seven E-Commerce Platforms
Best E-commerce platforms 2018 Just about every aspect of digital commerce has evolved in the past 2 to 3 years, from A.I. and digital wallets to mobile and social integrations. Here are some of the major changes that will influence e-commerce platforms in...
7 Simple Ways to Get In Front of Customer Research
So you're ready to get your products in front of an audience. Whether you're selling homemade candles out of your living room or using a warehouse to dropship e-cigs, understanding your customers' decision-making process is a critical first step to prospering in the...