Print Design & Video Marketing

Your print marketing materials and your video marketing are the only remnants of your company that is left behind after a meeting and your video marketing that will leave impressions in a customers mind. Make sure that they pass the test.

Print Design & Video Marketing

Your print design marketing materials and your video marketing are the only remnants of your company that is left behind after a meeting and your video marketing that will leave impressions in a customers mind. Make sure that they pass the test.

We Do Print Design & Video Marketing

Our print design work gives our clients a professional edge in sales meetings, face-to-face encounters, and direct mailings. Our expert’s design and print award-winning work.

FLYER MOCK-UPS

This could be yours.

FLYER MOCK-UPS

This could be yours.

FLYER MOCK-UPS

This could be yours.

BUSINESS BROSHURE

We can design one that fits your needs.

BUSINESS BROSHURE

We can design one that fits your needs.

REAL ESTATE BROSHURE

We can design one that fits your needs.

BUSINESS CARDS

Your personal business identity.

BUSINESS CARDS

Your personal business identity.

BUSINESS CARDS

Your personal business identity.

BUSINESS & CORPORATE VIDEOS

BUSINESS & CORPORATE VIDEOS

Highlight your brand with

Effective Print Design

Our talented graphic designer custom creates a wide variety of print materials tailored to your brand goals.

Which Elements Are Key For Effective Print Design?

Strategic Storytelling

 

Print Design is just as much about yielding an emotional experience as it is presenting the visual itself.

Quality print design should conjure up a human response in your audience – getting them to think, learn, or feel about a certain topic. That being said, to achieve this there is a significant amount of graphic design planning that must take place.

As a top digital agency and graphic design company, our experts are able to understand the goals of your print design and create a design that aligns accordingly and tells your brand story. WORK WITH US Print Design & Video Marketing

Simple, Effective Layout

Cluttered print designs can be disorienting, confusing, and can create a real disconnect between your brand’s value proposition and your target audience. Regardless of the platform, when it comes to graphic design, simplicity is essential.

Clean, elegant layouts with concise messaging and effective use of white space are more likely to catch the viewer’s eye and resonate with users.

meat flyer

User-Friendly Copy

When writing copy-heavy print content, it is important to keep in mind that large blocks of copy can be overwhelming to the user and often ignored.

Breaking up copy with imagery or using bullet points and incredibly concise sentences ensures you’re your content is easy-to-read. It’s also important to keep in mind how the font or typeface will appear to users, especially with print collateral such as business cards, and make sure your selection is an appropriate size and style.

Core Message

 

Print design should focus on the benefits that your customer will get from your product or service, and highlight the core objective of the initiative.

It’s critical to keep the messaging simple, while also making sure it directly relates to your brand’s value proposition. Whether you’re creating a business brochure design or a flyer design, the benefits you’re promoting in the print content should be obvious.

Without a clear incentive (which could be your expertise, talent, or quality), the user isn’t likely to select your products or services to fulfil. WORK WITH US Print Design & Video Marketing

Ready to discuss your project?

Video Marketing Strategy

How do I come up with a video strategy that will have maximum viewership and turnover for my company? Don’t worry—if you already have a content marketing strategy, all you have to do is apply that to video.

Video Marketing Strategy

 

Video marketing is quickly becoming an imperative part of brand’s marketing strategy. One could argue basic marketing nowadays is video marketing.

With this paradigm shift, it can be difficult to upgrade to something different from what you’ve done before. We’ll discuss steps you can take to create a video marketing strategy.

Your video marketing strategy is essentially an extension of your brand into video. This means you must incorporate video fluidly into every aspect of your marketing strategy.

It will require pre-planning so that everything is connected and follows a theme that accurately reflects your brand.

WORK WITH US Video Marketing

Research

 

You can never do enough research when it comes to your video marketing strategy. Even when you have a good foundation, you will need to continually look at your audience, industry trends, and potential consumers to produce successful video content.

If you already have an effective content marketing strategy, half your work is done. If not, take a look at your audience and your business. You need to review your brand and consumers.

Consider the type of video content that will best appeal to your audience. Think about the style that will best represent your company. Assess your goals. What are you hoping to achieve with your videos? Do you want to drive traffic to your website? Do you want to sell a product or service? Do you want to promote an idea or initiative?

Answering these questions is a good start to fleshing out your video marketing strategy. Your answers will all affect the type of videos you produce or get commissioned.

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Plan

 

You are a business-to-consumer software company. You may want to split your video plan into different sections: How-To, FAQ, Support. These videos will probably need to be instructional, to help consumers ‘help themselves’ and reduce the workload on your customer service branch.

You are a retail company that sells waterproof outerwear. You may want a variety of videos: ones in which consumers attest to how reliable your products are (testimonial), ones that advertise your products (promotional), ones that display your launch party (event).

Something else to think about when you are in the planning stage is where your content will ‘live’. Are you uploading to Facebook? Twitter? Instagram? LinkedIn? Each platform will require a different slant on each video. Knowing ahead of time where your video will go can help you prepare appropriate content.

Additionally, have an idea of how many and how often you would like to ‘put videos out there’. This will impact the next step in your video marketing strategy.

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Produce Video

 

If you would like to produce numerous videos on a regular basis and have a modest budget, this may be the way to go. With today’s technology, we can produce videos at a high quality.

All our videos are done with after effects with stunning animations and graphics. This strategy can go a long way towards producing multiple videos suitable for social media and in-store advertising.

WORK WITH US Video Marketing

Build

 

 

The building stage is perhaps the most important stage in your video marketing strategy. Once you have done your research, planned your content, and created your videos, you want to get people to watch them.

This requires strategic promotion. Obviously, you will want to circulate your videos on your company’s website, social, and video platforms. You may also distribute via e-mail. If you are a small business, you can encourage your employees to share your content on their personal platforms.

Another example to promote your content is to write about it in a corporate blog. This gives you another avenue with which to share your video: you can share the original video, write the blog post, publish it on your website, and then share the website link. You get at least two pieces of content with one video.

You will want to keep an eye on viewership. Look at what videos ‘work’, and which ones don’t. Look at the demographics of people that are watching your videos. See which videos are providing turnover to your website/product purchase. You can make adjustments with these observations.

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Rinse and Repeat

 

Maintaining your video marketing strategy is just as important as making one in the first place. Constantly be on the lookout for new information that will give an advantage to your company.

Research what works, what doesn’t work, what your audience likes, and trends in the market you can take advantage of. Create new video content. WORK WITH US Video Marketing

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